A New Public Transport Authority for Queensland

I will do you one better. Recently we spent millions rebranding TransLink so why not just bring everything under the refreshed Translink Branding

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We spent millions to change the colour and copy someone else’s logo? I assumed it looked like that because it was in house / on the cheap?

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QLink would be a good name?
You’ve got QLink as the master brand and sub brands of:
QLink Trains
QLink Buses
QLink/GLink Trams
QLink Ferries
QLink Travel (long distance trains)

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Good name, but Q-Link was used for the name of a type of freight service that Queensland Rail operated.

Viz:

Queensland Rail operates two non-bulk freight services: (i) Q-Link
provides a ‘traditional’ service of the type common in the precontainer age, accepting small consignments (less than a container
load), carrying freight in louvre vans, and operating trains that
deliver to several towns en route, (ii) QR Express Freight trains carry
only containers and run direct from origin to destination.

https://www.bitre.gov.au/sites/default/files/report_096.pdf page 49 1996

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My issue with Qlink is that it’s the callsign of a bunch of Qantas link branded airlines/ services

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And who merged the two into TMR.

The Newman Government?

I say keep the TransLink branding for all Citytrain, Bus services including Metro, ferries etc and TransLink would also maintain and inherit assets from Queensland rail etc.

But for Long Distance Trains, spin it off into a seperate agency that brings back the Traveltrain Branding

But why?

They merged April 2009 which would have been the Bligh government

Personally I think that they should resurrect Q Connect but for long distance services, and cross branded with private operators for subsidized or contracted rural coach services like they do in Victoria for coach runs to Adelaide https://www.youtube.com/watch?v=wkje87w9o70 like the greyhound runs to mount Isa, the Murray’s runs to St George/Cunnamulla, QR Railbuses, etc…, then the local PT services could be branded as translink + region name like translink southeast for SEQ translink North for Townsville+Mackay, translink central for Rockhampton.

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Hi guys, I think we need to discuss something, I feel like if we really want to change how public transport works in Queensland we need to do something about Queensland Rail, from my impression QR is not suited to the task of running public transport in SEQ, they seem to have very little if any interest in changing how things are done or trying to expand services, people here seem to complain a lot about how BCC doesn’t take into account translinks’ preferences and goes it alone with projects like metro but the way I see it BCC has been far more responsive and proactive in delivering public transport services people actually want to use and reforming the network, while QR absolutely refuses to suggest or plan even small improvements like trialing increasing frequencies, running the Doomben line on Sundays was so obviously an extremely easy win but they only got round to doing so last year, I’m not sure whether I fully understand what’s going on so if someone with more knowledge on the matter could comment on my impressions I would like to hear it.

Additionally, while the issues with BCC not wanting to run connecting or feeding services into train stations is a pretty big issue I think it goes both ways, to me it seems that QR run rail services without much if any consideration for the public transport environment in SEQ outside of rail, if you go to a QR station and ask the ticketing staff there anything about buses that aren’t rail replacements they seem utterly clueless which to me seems like a sign that they just don’t seem to get any training about translink services that aren’t related to rail, I think this is a pretty big problem because for a user who doesn’t know how things work it seems like being able to talk to customer service at a train station with translink logos plastered everywhere would have at least some clue about other translink services they may want to transfer to.

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We need one body.
It’s infuriating how QR staff are clueless about any bus services that connect to their station and vice versa for the bus staff.
It’s an absolute shambles how in Brisbane rail and bus are considered competing rather than working hand-in-hand.

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Agree that QR is extremely insular and opposed to change. From what I’ve heard it’s lots of old “railwayman” types that just seem to be stuck in their ways. A proper public public transport authority would indeed be very helpful to help move things along faster